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pharma sales force effectiveness
PROMOTIONAL EFFECTIVENESS TRACKING

From guesses to growth:
unlock your sales force effectiveness in pharma

Optimize your salesforce promotions through robust HCP primary research insights from ZoomRx’s unique multi-touchpoint approach. Customize to your needs and maximize the ROI of your pharma sales promotions.

Personalized promotions made possible with multi-touchpoint tracking

pharmaceutical sales force effectiveness

Map the customer journey

Track every interaction across channels, from social media clicks to website visits to purchases.

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Uncover hidden
insights

Identify which touchpoints are most impactful and optimize your campaigns accordingly.

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Personalize the experience

Tailor your messages based on HCP's unique journey and preferences, increasing pharma salesforce efficiency.

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Boost engagement and conversions

Drive meaningful interactions and maximize the impact of your promotions.

How it works

CUSTOMER SALES CYCLE
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Pharma-customer interaction

TOUCHPOINT 1
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What happened?

Immediately after meeting

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Impact on customer perception

TOUCHPOINT 2
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What stuck?

2 weeks after visit

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Change in prescribing behavior

TOUCHPOINT 3
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What was the impact?

2 weeks after visit

CUSTOMER SALES CYCLE

ZoomRx revolutionizes measuring sales force effectiveness in pharma to benchmark and optimize your brand's performance

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Unique methodology

  • Modular survey design suitable for longitudinal analysis
  • Industry benchmarks to measure & optimize brand performance
  • Qual insights at Quant scale enabled by voice of customer & LLM Technology
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Customizable

  • Customizable questions for your brand and its lifecycle
  • Field study to the intended cohort of targets at intended time
  • See data instantly via customizable insights first dashboard
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Integrated brand
performance suit

  • Track customers through the entire sales journey
  • Integrated ATUs with other research tools

  • NPI Level integration and synergies across all ZoomRx solutions

What people are saying

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Stop guessing, start seeing

Don't settle for guesswork. Gain the insights you need to maximize communication ROI and achieve breakthrough results with our expertise in pharma sales force effectiveness.