Strategic healthcare consulting
done
differently
We help the people behind the world’s most important therapies make a difference.
SEE HOW

How we’re different

You need a partner, not raw data. We believe in tighter collaboration and a smarter process. Our deep expertise is paired with our own research platform and a curated community of providers. This means we work with you and focus on the stuff that matters - asking the right questions, delivering thoughtful analysis, and revealing the truth within your market.
1 Created with Sketch. Assess
2 Created with Sketch. Optimize
3 Created with Sketch. Maximize
4 Created with Sketch. Translate
5 Created with Sketch. Strategize

What do you need help with?

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Assess the potential of an early stage clinical asset
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Optimize the launch of a therapy in a new market
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Maximize the impact of my promotional efforts
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Translate marketing concepts into deployable collateral
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Strategize to handle an unexpected market event



How we do it

We will deploy a rapid-turnaround primary research study to our diverse community of providers and help you make go/no-go decisions on potential clinical assets earlier. Our in-depth quantitative and qualitative assessments are based on a broad spectrum of treater types. By moving beyond the traditional KOL-centric approach, you get a clearer picture of how real-world providers view your clinical asset.

What makes us different

1
Earlier go/no-go decisions
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Faster translation of key aspects of your clinical asset into detailed research by an experienced consulting team
3
Painless fielding using our in-house panel
4
Clearer understanding of provider perceptions from a more diverse and representative panel
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Flexible purchasing options - ad-hoc or long-term retainer - that adapts to your specific research needs

How we do it

We will help you understand and navigate the complexities of your new market by deploying a diverse, adaptable, and integrated suite of primary and secondary data resources. The research we design will give you insight into both the physician’s perception of available options as well the what and why of actual treatment decisions. Add-in our exhaustive database of industry norms and market analogs and you’ll have a complete toolkit for addressing the challenges of your market.

What makes us different

1
Tighter integration of diverse research types
2
Insight into both provider perceptions and the what/why of actual treatment decisions
3
Exhaustive database of industry norms and market analogs
4
A more comprehensive view of the market when it matters most

How we do it

We have a multi-touchpoint approach that captures providers’ initial response to your promotional efforts, identifies which messages stick, and tracks how their behavior changes over time. Whether you’re refining promotions in a historically competitive market or launching a blockbuster in a new market, we will customize our research to help you drive positive change in perception and use.

What makes us different

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Multi-touchpoint approach connecting what happens in a physician’s office to their behavior long after reps have left
2
Customizable research adaptable to complexities like detailing a drug with multiple indications
3
Faster fielding using our in-house panel
4
Insights that go beyond simple tracking and identify tactics capable of driving change

How we do it

Based on where you are in the development process, we’ll select a rapid-turnaround qualitative study from our comprehensive research suite to help you maximize the impact of your marketing materials. Using live interviews, app-enabled interviews, survey-based research or a custom combination, we will help you identify the concepts with merit and prepare them for deployment.

What makes us different

1
Quick, agile fielding with our in-house panel
2
Faster informed decisions from rich data and the partnership of our expert consulting team.
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Flexible approach that adapts to your unique research requirements
4
More meaningful insights from a custom qualitative platform

How we do it

We use our own platform and community of providers to rapidly turn around research that provides actionable insights as quickly as 1 week after a market event. These data-driven insights along with the partnership of our experienced consulting team will help you expertly navigate whatever comes your way.

What makes us different

1
Faster fielding using our in-house panel
2
Insights as early as one week after a market event
3
Deep partnership to help turn data into informed decisions
4
Flexible commision model - ad-hoc or long-term retainer - that adapts to your specific research needs

Have questions?

GET IN TOUCH

Our locations

Boston
Chennai
New York
San Diego
San Francisco

We work with the
leading teams in healthcare

Get in touch

I'd like to know more about...

1 Created with Sketch.
Assessing the potential of an early stage clinical asset
2 Created with Sketch.
Maximizing the impact of my promotional efforts
3 Created with Sketch.
Translate marketing concepts into deployable collateral
4 Created with Sketch.
Optimizing the launch of a therapy in a new market
5 Created with Sketch.
Strategizing to handle an unexpected market event
6 Created with Sketch.
Creating a research solution tailored to my needs
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